El Paso Rappers YBM Catapult to #1 on the Amazon Pop & Southern Rap Charts
El Paso, TX- Rap duo Young and Business Minded has officially taken over the Southern hip hop genre with their latest release I Do (4da low Explicit) on Amazon. Claiming the #1 rank, Efficial and Reecialago, two very distinct and dynamic lyricists, are set to begin their tour in El Paso, TX after their biggest track to date. The highly-anticipated remix to their original YouTube success, not only dropped last week, but produced a skyrocketing climb to the top spot of the Pop Rap and Southern Rap Amazon charts in record breaking time. The strike of this song release is promised to be the first milestone of much more to come for these game changing artists.
YBM’s up and coming sound is creating a long-lasting impression in the music industry. With their hard-hitting southern style mixed with inspirational messages, their mission is to positively influence the youth with a strong business oriented mindset on how to stay focused when achieving your goals. Their talent and ambition far exceeded expectation as hip-hop with a message has turned up more buzz than ever.
“Business is business and that is the only sense we gotta make!” – YBM
Efficial & Reecialago stand side by side dedicated to promoting their story and encouraging possibilities. While both rappers have experienced two very different life struggles, they were brought together with the same attitude, mindset, passion for the creative and dreams. Efficial states “I live by musical expression and believe I have the desire, drive, and motivation for success.” YBM Music is not just another heavy-beat force to be reckoned with, but a movement for the millennial youth searching for the right words to rise up against all odds.
Efficial is more than meets the eye. He dedicated 8 1/2 years of his life to serving his country in the U.S. army as a surgical technician. He is also a proud single father of a 6-year old boy, after the passing of his wife last year, may she rest in peace. His late wife, mom & dad, brothers & sisters, grandparents, and friends are the biggest supporters in his musical career. Those who know Efficial, know he is very persistent and will stop at nothing to achieve his goals. Efficial states “I live by musical expression and believe I have the desire, drive, and motivation for success.
@itsefficial on Instagram
The ambitious and motivational Young Reecialago was born in Germany and raised there until his family moved to Oakland, California during his teenage years. It was there, in the region’s ever-so-popular Bay Area music scene where he started to rhyme with childhood friends. Also, it’s the hyphy rap capital of the world where he got most of his lyrical game and street smarts. Though heads may feel like he has a southern hip-hop style, it has always mirrored closely with the energetic hyphy flair of lyrical verses and hypnotic hooks. Besides, there is a lot of Cali flavor in the phrases and punchlines that he uses.